Which of the following actions would NOT typically be associated with records management?

Records management encompasses a variety of practices aimed at maintaining an organized system for managing records throughout their lifecycle. This includes actions such as data collection, indexing, and reviewing obsolete records, all of which are critical for ensuring that information is easily retrievable, compliant with legal requirements, and effectively preserved or disposed of when no longer needed.

Creating marketing strategies, on the other hand, falls outside the scope of traditional records management practices. It involves the development of plans and tactics to promote products or services, requiring a different skill set focused on market research, consumer behavior, and creative planning rather than the systematic organization and handling of records. This distinction clarifies why the action of creating marketing strategies is not typically associated with records management, which is concerned primarily with the life cycle of records from creation to preservation or destruction.